Narkevich Elena Grigorievna (Ph.D. Student, St. Petersburg Institute of Education in Humanities)
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The paper contains an algorithm of final evaluation of franchisee by franchisor. Franchisor’s possible strategies are described for different results of this evaluation.
Keywords:franchising, franchisee, franchisor, evaluation
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Read the full article …
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Citation link: Narkevich E. G. Franchisee evaluation and franchisor's possible strategies at the expiration of franchising agreement // Современная наука: актуальные проблемы теории и практики. Серия: ЭКОНОМИКА и ПРАВО. -2013. -№11. -С. 18-20 |
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