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The competitiveness of retail chains in the consumer market in modern conditions

Zybin Oleg Sergeevich  (Cand. Sc. (Economics), Professor, Chair of Commerce and International Bussiness, St. Petersburg State University of Trade and Economics)

Kiyatov Andrey Leonidovich  (Cand. Sc. (Economics), Businessman )

The article describes the concept of competitiveness and disclosed trade network, presented the basic structure of the trading network and the algorithm of the activities of these structures. Revealed modern concept of development of the consumer market, issues its own competitive strategies of network enterprises.

Keywords:competitiveness, trade networks, algorithm, structural units, the consumer market

 

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Citation link:
Zybin O. S., Kiyatov A. L. The competitiveness of retail chains in the consumer market in modern conditions // Современная наука: актуальные проблемы теории и практики. Серия: ЭКОНОМИКА и ПРАВО. -2014. -№12. -С. 8-13
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