Private pension provision as a form of appearance in corporate social responsibility and a motivational resource in personnel management

Valishin Evgeniy

The author analyzes the features of corporate social responsibility in foreign business practices. Non-state pension funds and their motivational potential for managing the organization’s personnel are considered by way of example of corporate social responsibility of business in Russia. It gives a detailed analysis of a concept of trusting in the pension program and private pension funds (NPFs), as well as the responsibility of the funds themselves for investing money of depositors to ensure profitability. Pension market participants are noted in the asset management (Russian Pension Fund, insurance companies, private pension funds) have the opportunity to act as a medium-term financing source. It should be stressed that, it is provided examples from the practice of pension funds, as well as ways to incorporate corporate social responsibility in the main areas of activity of joint-stock companies. The possibilities and features of the activation of motivational resources in the process of development of pension programs are discussed.

Keywords:corporate social responsibility, non-state pension funds, dissemination of the principle of responsible investment, social responsibility of business, motivational management, motivational resources