Artificial intelligence risks in digital governance: issues of electoral targeting

Toropova N. V., Guseinov Sh. R., Egorova L. I.

The purpose of this article is to analyze scientific research in the field of risk research during the transition to the digital economy. The reasons for the emergence of possible threats associated with the use of artificial intelligence systems and big data technologies, as well as modern political technologies in the context of the formation of digital socio-political reality are considered. The paper briefly explores targeting technology in its various interpretations in the field of information and communication technologies and political goals. The urgency of changing the model of the organization of state control with the ever-expanding use of big data and artificial intelligence technologies in public administration has been substantiated.

Keywords:digital economy, digitalization risks, public administration, artificial intelligence, targeting, big data, personal data protection.