Priority factors of increasing labor efficiency of the organization’s personnel in the digital economy

Panko Julia Vladimirovna

In modern conditions, the transition to the digital economy is taking place all over the world, in Russia these processes are just beginning, at the same time, it becomes obvious that the priorities of the factors that affect the increase in the efficiency of the personnel of organizations are being revised. Presented in the article, the author's priority factors for increasing the efficiency of the organization's personnel in the digital economy will allow each organization to choose its own strategy for increasing labor productivity, based on the available opportunities, but the greatest effect will be achieved through the implementation of measures in all areas at once.

Keywords:digitalization, innovation, labor potential, personnel motivation, business processes, digital technologies