Digital technologies to improve the environment of innovative entrepreneurship in the medical products industry

Kshniakin P. A.

The article is devoted to the study of processes taking place in sectors of the economy under the influence of digital transformation. The analysis is carried out on the example of the high-tech industry of medical devices. At the moment, for the development of the medical products industry, it is necessary to solve the problems of forming the environment of innovative entrepreneurship. According to the author, new information digital technologies should have a special impact, the use of which will overcome development barriers in the form of low digital literacy, high cost of the finished product, a long period of commercialization of development and the problems of scaling up technologies at the global level, replication of use in other industries. Particular attention is paid to the study of the "end-to-end" digital technology of virtual and augmented reality. Using the example of this technology, the opportunities for the development of the medical products industry are studied in detail and substantiated.

Keywords:Digitalization, information technology, environment, innovative entrepreneurship, virtual reality, augmented reality, digital platform