STATE SUPPORT FOR SMALL BUSINESSES: AWARENESS OF SMALL BUSINESSES ABOUT SUPPORT MEASURES AND THE ATTITUDE OF ENTREPRENEURS TO GOVERNMENT SUPPORT

Kryazhov A. K.

The article considers the assessment by representatives of small business of measures of state support for small business and the role of small business in the development of territories. As a result of the all–Russian survey of entrepreneurs participating in the Small Business Community by the Institute of the Public Opinion Foundation (POM) in October – November 2022 (sample – 698 respondents) on measures to support small business by the state revealed: a significant proportion of small business entrepreneurs do not know about the current measures of state support for small business; a significant proportion of entrepreneurs consider the existing support measures ineffective and do not plan to apply to them; the overwhelming majority of those entrepreneurs who applied for small business support measures were not satisfied with the results of this appeal; the overwhelming proportion of entrepreneurs consider the current time is not the most suitable for starting their own business. Increasing the effectiveness of measures to support small businesses by the state directly affects the increase in awareness of entrepreneurs about such measures. Some of the possible measures to increase efficiency are: expanding the list of activities of small businesses that are subject to support measures; increasing programs focused on platform employment of the population. It is also important to consider mechanisms to include entrepreneurs who believe that the current time is right for starting their own business in the development, management and coordination of measures to support small businesses by the state, as well as in the coverage and promotion of these measures among entrepreneurs.

Keywords:government support, small business development, territorial development, platform employment