Sternik Sergey Gennadievich (Doctor of Economics, Professor, Leading Researcher at
The Institute of Economic Forecasting of the Russian Academy of Sciences (Moscow),
Professor at the Financial University under the Government of the Russian Federation (Moscow),
Professor at the Moscow State University of Civil Engineering
)
Salikhov Gasan Magomedovich (PhD student at the Financial University under the Government of the Russian Federation (Moscow), )
Pigareva Daria Igorevna (Financial University under the Government of the Russian Federation (Moscow))
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The integration of artificial intelligence (AI) technology into a company's operations presents a significant opportunity for innovation, enhanced operational efficiency, and new revenue streams. Through the strategic use of machine learning companies can retrieve valuable information from big data volumes, resulting in sustainable growth, increased competitiveness, and substantial revenue in a rapidly evolving digital landscape with digital transformations and technological breakthroughs as prominent characteristic features. The study conducted by the authors, based on calculations, confirms the significance and positive impact of implementing AI technologies as a key factor in boosting the company's value. The results of the research prove that the successful implementation of these technologies can significantly increase a company's market value and strengthen its position through improved efficiency and service quality.
Keywords:digitalization of the economy, artificial intelligence, corporate management, efficiency assessment, business value
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Citation link: Sternik S. G., Salikhov G. M., Pigareva D. I. ECONOMIC ASSESSMENT OF THE IMPLEMENTATION OF ARTIFICIAL INTELLIGENCE TECHNOLOGY TO ENHANCE COMPANY VALUE // Современная наука: актуальные проблемы теории и практики. Серия: ЭКОНОМИКА и ПРАВО. -2024. -№05. -С. 89-94 DOI 10.37882/2223-2974.2024.05.32 |
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