Eremina Natalia Aleksandrovna (Senior Lecturer
Institute of Food Technologies and Design - branch of the state budgetary educational institution of higher education "Nizhny Novgorod State Engineering and Economic University", Nizhny Novgorod, Russia
)
Kraeva Nadezhda Aleksandrovna (Senior Lecturer
Institute of Food Technologies and Design - branch of the state budgetary educational institution of higher education "Nizhny Novgorod State Engineering and Economic University", Nizhny Novgorod, Russia
)
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The article updates the need to search for new resources to optimize communication in the "contractor-customer" system adopted at small business sewing enterprises. The authors characterize the resource support of communication at the stages of interaction between the client and the performer, indicate the weaknesses and strengths of communication technologies used in the service process of sewing ateliers. They offer options for modernizing communication when implementing services "order acceptance," "fitting," "presentation of products to the client," "product promotion."
Keywords:Small business, client, performer, communication, resources, digital technologies, software, trends
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Read the full article …
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Citation link:
Eremina N. A., Kraeva N. A. RESOURCES FOR OPTIMIZING COMMUNICATION IN THE CLIENT-CONTRACTOR INTERACTION IN SMALL SEWING ENTERPRISES // Современная наука: актуальные проблемы теории и практики. Серия: ЭКОНОМИКА и ПРАВО. -2024. -№05. -С. 25-29 DOI 10.37882/2223-2974.2024.05.12 |
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