«End-to-end» technologies in modern museum and exhibition space

Yurov N. O.

the article is devoted to the use of digital technologies, representatives of the economic community, called "through," in the modern museum and exhibition space. The author identifies their role in the formulation of a new modern cultural product. We consider the experience of applying artificial intelligence, robotics, virtual reality technologies and wireless communication as "radical innovations" successfully applied by famous artists around the world in order to create a new aesthetic experience. It is concluded that today there is a need to search for and develop new paradigm foundations and theoretical and methodological constructions that can detail and explain the proposal of works of modern digital art to reach the multisensory, bodily and affective levels of image generation and its perception by the viewer through the prism of generative partisan art.

Keywords:«end-to-end» technologies, museum and exhibition space, cultural product, creative and adversarial network, artificial intelligence, virtual reality.