AN ALGORITHM FOR DESIGNING WEB SITES BASED ON THE USE OF ANALYTICAL TECHNOLOGIES

Goryachkin Boris Sergeevich, Martynova Anna Alexandrovna, Lyashkov Kirill Alexandrovich, Larin Ivan Sergeevich

Problem statement. Over the past 20 years, websites have become widespread. Today, the design of websites is based on analytical technologies to identify user needs and methodologically support the design process. At the same time, the scientific community has not formulated a unified approach to design, as well as analytical technologies used within its framework. The article attempts to generalize the scientific knowledge and professional experience of the authors in the field of website design in the form of choosing an effective algorithm of website design. Purpose. To identify analytical technologies used in website design and the problems of their application. To choose an algorithm for designing websites based on the use of analytical technologies. To test the hypothesis about the reduction of time resources when applying the design algorithm, the result of which meets the needs of users in sufficient volume, on the example of designing the website of the department. Hypothesis. The chosen algorithm reduces the time cost in designing websites, the result of which meets the needs of the users sufficiently. Results. The chosen website design algorithm based on the use of analytical technologies, as well as the confirmation or refutation of the assumption of reducing time resources when applying the design algorithm, the result of which meets the needs of users in sufficient volume, on the example of the design of the department website. Practical significance. The chosen algorithm will minimize the time resources required for website design. In this context, the application of the algorithm assumes that the prepared prototype website will meet the needs of users in sufficient volume.

Keywords:Web site, design, design algorithm, analytical technologies