The poultry products market development trends and the population's food supply sustainability

Plotnikov Vladimir Alexandrovich, Kholdoenko Artur Mikhailovich

The article considers the structure of the modern consumer market and highlights its segment associated with poultry products used for food by the population. The development trends of this segment are revealed. It is established that it develops quite stably. At the same time, the attention of the state to its functioning is necessary, because the food security of the country depends on the state of this market.

Keywords:consumer market, poultry products, poultry industry, food, government regulation of the economy.