Language picture of the world and clash of cultures

Rytova Inna Grigorievna

the article is devoted to the phenomenon of collision of cultures of different peoples, manifested in a variety of areas of human activity. These are food, clothing, music, architecture, gestures, as well as traditions, customs, worldview, morality, etc., that is, everything that finds its realization in the language and leads us to understand the differences of cultures that carry a different worldview and attitude. These differences are adequately perceived only when there is a knowledge of the realities of the worldview of a particular linguistic community. Therefore, the clash of cultures is nothing more than the result of the discrepancy between the world pictures inherent in different linguistic communities.

Keywords:linguistic picture of the world, clash of cultures, linguistic community, cultural picture of the world, diversity of languages