Empirical study of the influence of the value-sense sphere of a personality on its virtual image: a component of instrumental values

Zekeryaev Ruslan Ilvisovich

this article provides a critical analysis of the literature devoted to the study of the value-semantic sphere of personality and virtual personality in the Internet space; described the value-semantic sphere as a complex dynamic construct of the personality, which determines its inner world and sets the vector of its activity; analyzed the virtual personality of the Internet user as a psychological phenomenon; describes virtuality, involvement and orientation as properties of a virtual personality; analyzed the results of an empirical study of the influence of the instrumental values component of the value-semantic sphere of a personality on the properties of its virtual image.

Keywords:value-semantic sphere of personality, instrumental values, virtual personality, virtuality, involvement, orientation.